LIBRARIA : Jurnal Ilmu Perpustakaan dan Informasi 2024-01-03T07:26:23+00:00 Riah Wiratningsih Open Journal Systems <p>Journal ilmiah memuat tentang kepustakawanan, informasi dan dokumentasi</p> Implementasi bauran pemasaran informasi Bitread Publishing dalam meningkatkan jumlah terbitan buku 2024-01-03T07:26:22+00:00 Nalurita Ihsaninnisa Tine Silvana Rachmawati Saleha Rodiah <p><strong>ABSTRACT </strong></p> <p><em>As one of the marketing tools, the information marketing mix can not only be used in libraries, but can be applied to publishing, as a company that has the same vision, which is to increase public interest in reading. The implementation of the information marketing mix in publishing can act as a strategy in providing complete information related to what consumers need and to increase the number of book publications. The purpose of this study is to determine the implementation of the information marketing mix based on the 7Ps, namely product, price, place, promotion, people, physical evidence, and process. The method used is qualitative with a case study approach. Data collection techniques include interviews, observation, and documentation. The results obtained are (1) Bitread Publishing has implemented the information marketing mix well, (2) one of the elements of the information marketing mix that is quite developed is promotion, and what needs development is the people element, (3) positioning is found as a result of the information marketing mix at Bitread Publishing which functions to build branding, (4) positioning activities become an advantage as well as risks and consequences because they have an impact on the reduced number of book publications compared to the previous year.</em></p> 2024-01-02T04:31:33+00:00 ##submission.copyrightStatement## Perubahan aktivitas promosi perpustakaan kantor perwakilan Bank Indonesia Jawa Tengah di masa Pembatasan Sosial Berskala Besar (PSBB) 2024-01-03T07:26:22+00:00 Patricia Ikaria Ratnasari Muhammad Sulhan <p><em>Promotion is essential for the Central Java Bank Indonesia Representative Office Library is in a state of the COVID-19 pandemic. Upgrades need to be adjusted to changing user behavior and needs. Restricting access presents challenges, but libraries try to maximize promotion in a limited environment. This research analyzed the differences in promotional activities before and during PSBB to understand their impact on library existence and services. This study used a qualitative approach to understand Central Java Bank Indonesia Representative Office Library promotion activities changes during the PSBB. Selection of informants using purposive sampling with two librarians as informants. Data was collected through in-depth interviews, document analysis, and observation. Central Java Bank Indonesia Representative Office Library promotion activities changes during the PSBB was significant, namely switching from physical promotions to online, focusing on digital collections, and promoting virtual events for visitors. Promotional messages emphasize the benefits of online services, free access to digital collections, and involvement during PSBB. This change allows for adjustments to the promotion mix and optimization of the service in the future. Central Java Bank Indonesia Representative Office Library needs to evaluate promotional activities during the PSBB, understand changes in user behavior, and work closely with the mass media. Flexibility and adaptation are vital in dealing with future changes. Regular promotion strategy adjustments are essential to stay relevant and connected with users.</em></p> 2024-01-02T04:32:00+00:00 ##submission.copyrightStatement## Sistem Keamanan Pada Aplikasi Perpustakaan Digital Bank Indonesia iBI library Terhadap Perilaku Cybercrime 2024-01-03T07:26:23+00:00 Hanifa Salsabila Anis Masruri Kartika Puspita Sari Adzkiyah Mubarokah <p><em>The purpose of this study was to determine the security system used in the digital library application developed by the Bank Indonesia Library iBI Library against cybercrime behavior such as data thief or data theft, joy computing, hacking or hacking, data diddling and electronic mutilation and data vandalism. The research method uses literature study, which is research to collect data from reading literature from various sources, namely articles, journals and books that are still relevant to the research as a data source to support the research conducted by the author. The results of this study found that the iBI library application security system uses 4 types of security, namely: 1) service information security consisting of confidentiality, integrity and availability, 2) copyright security in accordance with the Law of the Republic of Indonesia Number 28 of 2014 concerning Copyright, 3) collection data security in the form of digital rights management and secure content repository, 4) user security such as single sign on and secure socket layer. In conclusion, the iBI Library application already uses a security system so that libraries and users are safe to use it. This research seeks to analyze the security system that exists in iBI Library, the Bank Indonesia library application to protect the library from potential threats originating from cybercrime.</em></p> <p><em>&nbsp;</em></p> <p><strong><em>Keywords</em></strong><em>: </em><em>Application; Cybercrime; Digital Library; iBI Library; Security System</em></p> 2024-01-02T04:34:57+00:00 ##submission.copyrightStatement## Perancangan chatbot berbasis Artificial Intelligence Markup Language (AIML) pada sistem informasi perpustakaan Senayan Library Management System (SLiMS) 2024-01-03T07:26:23+00:00 Muhamad Abdurokhim Syifaun Nafisah <p><em>This research discusses the implementation of chatbot applications using Artificial Intelligence Markup Language (AIML) technology. The design of this application involves a chat interface that facilitates users to ask questions and get automatic responses based on pre-set knowledge. The discussion includes designing a chatbot application with use case diagrams and activity diagrams, using Natural language Processing (NLP) to process questions, verifying the data base for appropriate answers. As well as the development of an attractive user interface. The chatbot application is installed on the home page of the SLIMS library information system, to improve information accessibility and provide efficient interaction alternatives. Testing with Confusion Matrix shows the accuracy of Artivicial Intelligence markup language (AIML), The results show that the chatbot application can provide responses that match the pre-designed knowledge. This study has a positive impact in improving the ease of access to library information and it is important to continue to develop the chatbot knowledge to keep it relevant and effective. Thus, this chatbot application has the potential to support users in obtaining accurate information in the library.</em></p> <p><strong><em>Keywords: </em></strong><em>Artificial Intelligence, Artificial Intelligence Markup Language, Chatbot</em></p> 2024-01-02T04:32:30+00:00 ##submission.copyrightStatement## Analisis komponen desain user interface (UI) pada INLISLite di Dinas Perpustakaan dan Kearsipan Kota Lubuklinggau ditinjau dari konsep Schlatter dan Levinson 2024-01-03T07:26:23+00:00 Lida Dara Jayanti Sri Rohyanti Zulaikha <p><em>INLISLite is an innovative program designed by the National Library with the main objective of simplifying the task of librarians in managing collections and facilitating users in the process of borrowing and checking reading availability. One successful implementation of this application can be found at the Lubuklinggau City Library and Archives Office. Despite its status as a public library, the Lubuklinggau City Library and Archives Office remains committed to providing integrated services to the community. Their success is reflected in their A-level accreditation, as well as through active participation in the School Literacy Movement (GLS) program that specifically prioritizes empowering the general public through literacy.</em></p> <p><em>This research aims to explore and disseminate knowledge about the ease of use of INLISLite, with the hope that it can be an inspiration for other libraries. The research method used is a literature study, which allows an in-depth understanding of the positive impact and integration of this program in the Lubuklinggau City Library and Archives Office.</em></p> <p><em>The results showed that the implementation of the INLIS Lite automation system at the Lubuklinggau City Library and Archives Office has been successful. The principles of User Interface Design proposed by Arifin became the main guide in designing this system, and users responded positively. Even without special training, users were able to operate the system optimally.</em></p> 2024-01-02T04:34:23+00:00 ##submission.copyrightStatement##